Best Innovation in Augmented and Virtual Reality Space 2023

Innovate Labs Wins the Title of Best Innovation in AR/VR

The Aegis Graham Bell Awards (AGBA) have been promoting and recognizing innovative solutions in India for the past 12 years. The 13th edition of AGBA held on February 24, 2023, at the NDMC Convention Center in New Delhi, was an event that celebrated remarkable innovations from a diverse range of companies, including large corporations and startups from all around the nation. The event recognized and celebrated the best innovations in India across a total of 37 categories, including innovative solutions in domains such as AI/ML, AR/VR, big data, cybersecurity, blockchain, social innovation, robotics, and the Internet of Things (IoT), among others.


Back in 2022, Innovate Labs, a disruptive technology startup in the immersive reality space, submitted its product Design Xperience Suite, a unique and first-of-its-kind AR-based solution for the automotive and mobility industry, for the innovation in AR/VR category. Design Xperience Suite has been successfully implemented with 2 Indian OEMs, and several other OEMs are at advanced stages of evaluation, both domestically and internationally. The features and strengths of the product also helped Innovate Labs, in 2022, to be selected by Meta (formerly Facebook, a global leader in Metaverse and Immersive Technologies) and IIT-Delhi as one of the 10 best Xtended Reality Start-ups in the country.


After a rigorous evaluation process, and the finalists of the 13th edition of Aegis Graham Bell Awards emerged as the top three contenders in their respective categories. Among the winners was Innovate Labs, which was awarded the best in category for Innovation in AR/VR.


Atul Marwaha, the founder and managing director of Innovate Labs, expressed his joy, saying, “Thrilled to win the 'innovation in AR/VR category' at the 13th Aegis Graham Bell Award! We couldn't have done it without the incredible support and encouragement from everyone, especially the amazing team at Innovate Labs Private Limited. Our technological lead in the Extended Reality space is just the beginning, and we're excited to continue pushing the boundaries of innovation. Thank you, everyone, for being part of our journey!


The 13th edition of the Aegis Graham Bell Awards was truly a celebration of innovation and technology in India. We look forward to pushing more boundaries and be back for the 14th edition of AGBA.


About Innovate Labs: At Innovate Labs, we believe that innovation is not just limited in the context of technology but should be experienced in everything we do. Therefore, we challenge the status quo every day, from client engagement to talent acquisition, from digital twins to digital enterprise, and everything in between. Combining our passion for challenging the normal and deep expertise in digital engineering, we offer a unique perspective on how technology can solve your business needs & challenges. Innovate Labs is a disruptive technology startup in the immersive reality space. We leverage virtual, augmented and extended reality to solve some of the most challenging Business requirements in the industry.

We work towards simplifying the adoption of immersive technologies and work with our customers in identifying the right tools, building relevant use cases, and helping roll out, implement, and deploy Virtual Reality, Augmented Reality, and Mixed Reality Applications on a large scale.


About Aegis Graham Bell Awards: Aegis Graham Bell Awards, named after the renowned innovator Alexander Graham Bell, was established in 2010 by the Aegis School of Business, Data Science, and Cyber Security. The awards aim to recognize and celebrate the achievements of innovators and their innovations and are supported by the Ministry of Electronics and Information Technology, NITI Aayog (the apex public policy think tank of the Government of India), and Skill India (a campaign launched by the Prime Minister of India, Shri Narendra Modi, under the Ministry of Skill Development and Entrepreneurship).

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