A new paradigm in automotive design review and ergonomics validation

Design Xperience Suite is a unique and first of its kind AR based solution developed by Innovate labs for the automotive industry that primarily impacts the Early Stages of Design Cycle drastically Reducing the Dependency on 1:1 Clay Models for styling decisions and reducing the number of functional prototypes developed, Boosting Productivity by 3-5X on design reviews allowing Faster Time to Market for new products.

Design Xperience Suite has been designed with the typical automotive designer in mind, with a focus on Ease of Integration and Minimal Training requirement. Contact our expert team to understand its full potential and Revolutionize your Business.

Redefining Automotive Review Process Using AR

PHOTOREALISTIC 1:1 SCALE 3D VISUALIZATION

Render CAD design in 1:1 scale use color RGB or hex code for photorealistic visualization on the fly. Drastically reduce the dependency on 1:1 clay models and number of functional prototypes.

SEAMLESS INTEGRATION WITH 3D CAD DATA

Integrate with existing 3D design (CAD) platform of any OEM/Manufacturer. Also, fully customized user interface to permit usage by CAD designer with no coding or AR/VR background.

REALTIME ERGONOMICS VALIDATION

Create custom ergonomic check points & interactions for evaluation. Collect real consumers feedback with no training/technology limitations. Reduce design issues and errors in the early development stages.

SUPERIMPOSE CAD DESIGN ON PHYSICAL VEHICLE

Superimpose rendered CAD data on actual vehicle/ equipment for face lift and styling review and gain competitive advantage by significantly shrink the overall product development life cycle and improving turnaround times.

Social Impact of Design Xperience Suite

The product offers a significant advantage of minimizing the number of prototypes required, resulting in a range of Positive Sustainability and Environmental Impact. Reduction in the use of natural resources, such as clay, for initial styling models; a Decrease in the Utilization of Chemicals in the production of clay and functional prototypes; and a Decrease in Plastic and Metal Waste during the development of functional prototypes.

Design Xperience Suite:

Award-winning